Business Tool
Product Pricing Calculator
Know your numbers before you go to market
1
About your product
Just for your reference β personalises your results
How many units does one customer usually buy at a time?
Your order size tiers
Enter up to 3 order sizes with their cost per unit. Select the one you're currently planning to model.
Order size label
Qty ordered
Cost per unit ($)
Buying more usually means a lower cost per unit. Enter each size you're considering to compare how it affects your margins below.
2
Your pricing
What you charge the customer for one unit
Flat rate your customer pays for shipping. Enter 0 for free shipping.
3
Your costs per order
What the courier / post actually charges you per order
Bubble wrap, satchel, boxes β per order total
Optional cost inputs
Other expenses (per order)
4
Fees & adjustments
Stripe payment processing
~1.7% + $0.30 per transaction (AU standard rate)
Platform / website fee
2.0%
WooCommerce / Wix / Shopify
GST (10%)
If GST-registered, 1/11th of your revenue goes to the ATO
Returns & refunds buffer
3.0%
Industry norms for returns: Physical product ecommerce averages 5β10%. Educational toys and games run lower at 2β5% β people rarely return once used. 3% is a solid starting buffer.
5
Per unit breakdown
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Cost to make 1
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Production only
True cost of 1
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Incl. shipping + fees
Profit on 1 unit
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After all costs
Enter your details above to see your per-unit breakdown.
6
Order margin & target check
Margin target guide
Full cost breakdown
7
Market price check
Live search β powered by AI
Tell us a bit more about your product and market so we can search for real comparable pricing. The more specific you are, the better the results.
Describe what your product actually is
Who buys this product?
Where are you selling?
Heads up: This search gives you a directional answer β real data pulled from the web right now. Use it as a starting point, not a final answer. Results vary depending on how your product is described and what's indexed at the time of search.
8
Break-even calculator
Orders needed to recover your order cost
Enter your details above
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9
Monthly profit estimator
Units per month
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Monthly profit
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Annual profit
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